Target: 30% of revenue from services
To build on our services and further improve our customer understanding, we conducted a thorough study and interviewed some 80 customers in Sweden, Norway and Finland during 2019. Among other things, the responses confirmed that most of our customers want to focus on the construction or renovation job at hand and welcome a rental partner offering good construction site logistics.
The majority of respondents in the study believe that Cramo could cover their needs for value-added services in rental and beyond during construction projects. We at Cramo want to further develop in this area and especially address the three biggest customer concerns: productivity, sustainability and safety.
We have been working with Cramo for several years now and we are satisfied with their quality service, work speed, reliable equipment, flexibility and wide range of products for all our needs. Cramo is now our strategic rental equipment partner. By working with one main partner, we optimise our time and cost efficiency.
Technical director, Conresta, Lithuania
Having Cramo as a partner simplified several deliveries for our project. Cramo designed, planned and delivered both temporary heating and power. Everything worked as it should and Cramo was always available if we had any questions.
Site manager, JM, Norway
Our target of 30% of revenue from services is a testament to the potential we see for this segment. In 2019, 23%, or EUR 139 million, of our revenue came from services. In Finland and Sweden, Cramo offers a very wide portfolio of both flexible and customised value-added services. In Germany, we increased our value-adding services through the KBS Infra acquisition in 2018. We aim to increase the services offered in all our operating countries.
The expansiveness of our on-site value-adding services is well described through a project in which we helped to build the best children’s hospital in the world – a project that still makes us feel both humble and proud. For the New Children’s Hospital construction project in Finland, Cramo delivered:
- Construction site logistics, rental equipment delivery coordination, traffic and people flow management, loading and unloading, and transport to the installation area to ensure productivity
- Site tidiness and safety measurement to ensure safety
- Waste management, floor and material protection, and heating and dry construction services to ensure sustainability
A video from Capital Markets Day in September 2019 summarising Cramo’s vision, Cramo NXT strategy and financial targets.